Lead Follow-Up Assistant

Every enquiry answered, qualified, and chased until it closes or genuinely dies — without you carrying the list in your head.

Under evaluation: this assistant cannot be purchased. We publish the design and an anticipated price to test whether it deserves to exist. Your reaction at the end of this page is the experiment.

01The problem

SMEs lose deals not on price but on silence: enquiries answered late, quotes never chased, warm leads forgotten after the second message. The owner is the bottleneck and the CRM (if one exists) is a graveyard.

Intended user · An owner or small sales team handling enquiries across web forms, WhatsApp, and email, quoting jobs, and losing track of who's waiting on whom.

02What it needs from you

New enquiries from your existing channels
Your services, typical pricing logic, and qualifying questions
Your rules for when to chase and when to stop

03What it produces

A live pipeline of every open lead and its true state
Drafted replies and quotes ready to approve
Scheduled, polite follow-ups until close or explicit stop
A weekly summary of what closed, stalled, and why

04How it would work

01 Intake
A new enquiry is logged, acknowledged, and asked your standard qualifying questions.
02 Qualify
It classifies fit and urgency by your rules and prepares a suggested reply or quote for approval.
03 Chase
It follows up on your schedule — day 2, day 5, day 12 — with context-aware messages, never form letters.
04 Report
You get a weekly pipeline picture: won, waiting, gone quiet, and which follow-up actually got replies.

05Autonomy & approvals

Acts on its own

Logging and acknowledging new enquiries within minutes
Tracking response state and scheduling follow-ups
Drafting quotes and replies from your pricing logic

Always needs your approval

Sending quotes above a threshold you set
Any discount or commercial exception
Marking a lead dead before the agreed sequence ends

06Data & privacy implications

Handles customer names and contact details — PDPA obligations apply and consent language must be honest.
Customer data belongs to your business and must be exportable.
No customer data is used to train anything.

07Synthetic example

Lead Follow-Up Assistant

3 open leads need you: Tan (renovation, $8k quote) hasn't replied in 5 days — follow-up drafted. Lim asked about weekend installation — outside your stated hours, so I need your call. New enquiry from your website form is qualified and waiting on a quote.

Illustrative exchange — written by us, not generated by a live product.

Modelled on lead-handling systems PFE operates in its own e-commerce businesses.

08The experiment

S$39–99/month

Anticipated range under evaluation; not an offer. If this assistant existed at that price, what would you honestly do?

Want a recommendation matched to your situation instead? Run the Assistant Finder — eight questions, instant brief, no email required.